Hellloooo…. new and so very awesome tablet covers created and designed at Typo HQ! Curious as to how our products make it to you?Check out how the entire creative process went down.
1. Our Buffalo journals are a fave with Typo crew so we thought we’d see what it would look like if we turned the same design into a tablet cover. Best way to test this was to whack a tablet in a Buffalo journal, voila design concept on its way!
2. We grabbed every Buffalo design we had, as well as a few other items in our favourite colours and patterns and we begun to experiment!
3. We also have a magical jar of swatches in oodles of colours, textures and patterns. Swatches are the best way to mix n match to see what goes well together and what clashes horribly!
4. Once we’d all agreed on the best combinations, we stuck them all together and begun to get to work. The swatches and designs are then sent to our manufacturer to turn our ideas into a reality!
5. Once we have our samples we can merchandise them in our mock-shop to see how they’ll look when they go in for real. We mix and we match, we stand them up and we lay them down until they fit in perfectly!
6. Once we’re 100% happy with everything we give it the green light. Here is a sneak peek at the final covers to be released very soon!
Question time: Let’s get to know our product-whizz, Kate Hayes (aka girl in the picture).
1. Where do you look for a little inspiration?
I love spending the weekend walking through markets or wandering around cool suburbs of Melbourne. I also do a lot of people watching, trying to subtly stare at really cool people to check out what they wear and do. (I’m not a creep, I promise).
2. What is your favourite colour combination?
Coral and Turquoise! I love coral so much it has even become my nickname… Everything looks better in coral!
3. Do you think your own personal style comes through in these tablet covers?
Well, there is a coral option with amazing gold spot internals. I hope so, I think there are a lot of covers out there are very functional, but not very pretty. I tried to make ours both.
4. Where did the idea for this range come from?
We were in a creative product review talking about how much everyone loves the Buffalo Journals so I looked at one and realised the paper part was the same thickness as a tablet. The rest is history!
5.What’s your favourite part of the product development process?
Probably the colour and print selection process. There were some other amazing colours we didn’t go ahead with because we only had so much space, but if I had my way – they would have all gone ahead. We’ll keep them up our sleeve though.
Man●cave man- cave (Man cªve)
a room or space (as in a shed) designed according to the taste of the man of the house to be used as his personal area for hobbies and leisure activities like playing ping pong, foosball or billiards.
Dad can’t always be in his man cave, so bring the man cave to him!
Dad should be distracted at all times and be as unproductive as possible, so make sure you deck his desk out in loads of time-killing, addictive games from the Game On range.
This desktop basketball game is made for desk-dawdling, nothing like shooting some hoops with your morning coffee.
Always a favourite and surefire way to keep Dad away from the laptop and phone is a bit of desktop foosball.
WARNING:This game could lead to some very man-child behaviour!
Complete the man cave look with feature items, such as pens in the shape of tools- genius! He’ll feel like he has a little piece of his man cave with him and please ensure you include an awkward family picture too.
Check out the rest of the Father’s Day range and deck Dad out!
That’s going straight to the desk man cave!
Word on trend street right now is cobalt!
Here at Typo we like to keep you on trend at all times. We can’t have our Typo crew (that being you guys) falling behind the trend-ball. You don’t want to find yourselves stuck in a trend, or worse stuck in an era! Cue dramatic horror music.
Colour me cobalt!
If you’ve been asked ‘would you like to buy a bottle of water or tote?’ at a Typo store then you have probably heard of The Cotton On Foundation. The Foundation is a cause that supports a variety of projects from sustainable living to health, with a big focus on education.
We travelled to Uganda recently with some of the Today crew to see the impact that The Cotton On Foundation is making on the lives of students and their families.
See what it’s all about…
You spend a lot of time at your desk so it only makes sense to make it your own space. We’ve put together a little California Dreams inspired spread, just to get your decorating juices flowing.
Pick a vibe, theme or colour scheme. Write a list of your desk essentials, for example pens, diaries and notebooks.
Jot down some fave items and general things you love, like pineapples, photography and the beach. Just as a starting point.
Personalise your space with pictures and letters.
Play with light, textures and colours. Don’t be afraid to use items in ways they may not be intended for. If you love the pattern on a cushion, use it as an artistic piece to decorate your space.
How to tell if you’re a crazy cat lady:
- You love the fur on your clothes because it reminds you of your cat.
- You have loads of photos on your desk of you and your cat. In frames.
- Your cat has a full name like Mr Steven Mitchell Brown.
- You say purrfect, a lot. Like, a lot.
- Your cat has a person’s name like Steve, Kathy or Craig.
- Your cat has its own twitter feed which is updated more regularly than yours.
- You take your cat for a walk, on a lead.
- Your cat has its own side of the bed and bedside table.
If you have ticked two or more points in the crazy cat lady quiz then you’re going to be in a feline frenzy with the new cats range that has just hit Typo. Check it out in all its kitty glory here.
Put your notebooks to good use in class by making a paper plane of course!
You know the product, but did you know that you can personalize your ‘Tea-rrific (aka Nomad) Travel Mug’?
Well, with an easy twist of the base, the artwork slides out giving you full creative freedom to carry around whatever you like! Whether it’s a photo of your besties, or every bit of creative genius you have, thrown into one design, no two travel mugs need to be the same!
Feeling creative? Download the template here!
We asked a few of our creative team members to get involved and craft up a storm, this Typo favourite, is the perfect mid-winter accompaniment or a rad personalized gift!
It quite often happens that all I can think about is cake, anyone else have that feeling? Anyway, I was recently handed these photos of Typo’s very own Tracey, who threw her daughter Zanna, a 2nd birthday bash, dripping in Typo goodies, and the best looking cake I have seen in a while (recipe below)!
Get inspired below, and if anyone makes her amazing cake, I am available for taste testing.
What was the event?
My daughters 2 year old birthday party
What was the theme?
I guess I would call it… High tea at home, does that work?
Any key styling tips?
- Pick a colour palette but don’t be afraid to mix and match shades
- On-a-roll tape is perfect for personalizing straws, mini bunting or guest books
- if worse comes to worst, the tassel garland will look good with any event, so tassel ‘til your hearts content!
The tassel garlands (obviously), so effective and so easy to use!
Get inspired below, and if anyone makes her amazing cake, I am available for taste testing.
Typo’s extended party range will be available in stores from July 2014
Tracey’s Olive Oil, Pear and Rosemary Cake
1 1/2 cups (225g) plain flour
3/4 cup (120g) wholemeal or spelt flour
3/4 cup (165g) caster sugar
1 1/2 tsp baking powder
1 1/4 cups (310ml) extra virgin olive oil
1 tsp vanilla extract
4 small pears, peeled, cored, cut into 1cm pieces
2 tsp chopped rosemary leaves
1/4 cup (35g) currants
Cream cheese and shredded coconut to ice
Mascarpone, to serve
Preheat the oven to 180c. Grease a 26cm, 3cm-deep loose-bottom tart pan.
Sift together flours into a bowl. Add sugar and baking powder. Beat eggs, olive oil and vanilla, then add flour mixture, stirring to combine. Gently fold through pear, rosemary and currants (with any soaking liquor, if using). Spoon batter into a tart pan, then bake for 55 minutes or until cake is golden and skewer comes out clean when inserted into the cake. Cool in pan for 10 minutes, then transfer to a wire rack to cool completely. Ice with cream cheese cover in coconut. Serve warm or at room temperature with mascarpone. Serves 6-8
Recipe source: Love to Cook by Valli Little
Styling Tips: Cushions
The humble cushion is the perfect way to change up the colour palette of your space, I mean, you could buy a new couch, some paint and art to do the same, but with the launch of our new homewares brand - The Hall, it has never been more affordable (with 2 for $40 cushions) to mix it up at home!
DIY: Tape It Up
Head into the creative studio with Jenna as she tape’s it to the next level with her wall display using Typo’s On-A-Roll tape! Can’t view the video? Watch it here!
The perfect table setting is waiting at The Hall. Eating in never looked so good.
Behind the Scenes: Tape It Up
A lot of work goes into each and every in-store set up. Have a look at 1 hours worth of work rolled into 43 seconds of creative genius, where our VM team set up the front table of the Tape-It-Up campaign. Can’t view the video? Watch it here!
Take a look at the final result here!
Range Preview: The Hall
Take an exclusive look at The Hall, Typo’s new homewares brand before it launches online on 18th June 2014 at www.typoshop.com.au
Typo’s new industrial loft range is an inexpensive way to overhaul your space. We catch up with product guru Jodi on her inspiration behind the range, how to get the industrial look in your home and more.
What’s the inspiration for the range?
Nostalgic industrial landscapes – New York loft apartments and Detroit of the 1950’s
What are your top 3 tips to get the look at home?
Combine different iconic industrial materials (eg. metals, distressed woods, glass etc.) with vintage typography and classic logos.
What is your favourite piece from the collection?
The Light Box! A throwback to vintage theaters, so retro and a great way to convey a million messages!!
What should you avoid?
Bright colors are foreign here. Stick to the neutrals and rusty tones. Lots of black!
How do you keep the look fresh?
Bring on the greenery… plants sit well in the cement-look skull jar, and of course, in the light bulb vase.
- Jodi from Typo’s creative team
Show us your space #typoshop
Shop the look >
Bring greenery into your space. For those horticulturally-challenged (like us), we are super excited by The Hall’s upcoming range of fool-proof plants.
Bring back the vintage nostalgia with our industrial gumball machine! It would be a crime not to fill* it with your fave treat. *Machine may or may not have been full at the beginning of this shot.